For mission-driven brands
A distribution channel built on purpose.
Paid social keeps getting more expensive; retail slotting fees keep getting steeper. Greatful puts your products in front of engaged community buyers — parents shopping to fund their kids’ school, team, or church — with a cause attached to every sale.
Why brands join
- Warm, values-aligned reach. Supporters arrive through an organization they trust — your story lands with context, not against a feed.
- No slotting fees, no trade spend. A transparent wholesale split; you keep your DTC pricing — we never undercut or inflate.
- You ship, we handle the rest. Drop-ship on your own carrier account, at the rates you’ve already negotiated — just add the tracking number. Payments, customer service, and the cause split are on us.
- Cause attribution built in. See exactly which organizations and communities your products fund — marketing gold for a mission-driven brand.
The bar we hold
Every brand is vetted before it reaches a single storefront. We look for a clear, founder-led mission (B-Corp, 1% for the Planet, and similar third-party signals help), top-quartile ingredients or materials, reliable fulfillment, and a reputation your buyers — parents and congregations — would vouch for. If our bar drops, the whole marketplace breaks; so it doesn’t.